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Do you feel that car insurances are expensive while you consider yourself a good driver ?

The real problem is that traditional car insurance is fundamentally unfair. Unfair because half of what you pay is not used to cover your own accident (think of it 5 years of insurance could not cover the cost of your vehicle). What you mostly pay for are the accidents of all the other insured members. In other word, even if you don’t have accidents, you pay for the accidents other people have. Good drivers pay for bad drivers, THIS is unfair.

What if there was one new and radically different car insurance that offered fair prices to drivers ?

Introducing ROOT, a revolutionary fair car insurance for good drivers
How does ROOT work ? Since extra cost comes from bad drivers, ROOT simply refuses to insure them ! That’s right. With only good drivers insured by the same company, the risks and the costs are reduced by half. BY HALF

ROOT allows you to save up to 52% on your current insurance premium !

Amazing! But how does ROOT figure out which drivers are bad and which are good ?



On average this represents a saving of $784 per year, every year !

Wow ! Did you want to fly to Europe ? Or Asia ? Now it’s possible !

That’s not all, as a ROOT member :
  • You never pay commission to a network of agents, because everything is done by computer inside your smartphone.
  • You never pay for outrageously high advertisement, because ROOT prefers to reward affiliates than to waste cash on Super Bowl.
  • You never pay for bad drivers (lets repeat it). The bottom 10% of bad drivers cause 1/4 of all accidents, but they aren’t insured by ROOT.

Traditional insurances use several indicators to figure out the risk of accident for each person.
Some of those indicators are marital status, income, education, gender, license class, engine capacity, location, age, driving experience, usage type, mileage, number of previous claims, safety equipments etc.
That’s an impressive list, but none of those indicators are as precise as actual driving behavior.

Remember, if policemen arrest you it’s not because of any of the above indicators, it’s because of your driving behavior.



That’s where ROOT technology enters!
Thanks to the accelerometer, gyroscope, GPS and other high tech component of your smartphone, ROOT was able to create a mobile app that determines how good of a driver you are.



What does the app measure exactly ?

  • It measures how you brake, if you brake hard or if you give yourself plenty of room to stop your car.
  • It measures at what hour you drive, is it during day time or very late at night.
  • it measures how you take turns, do you take them at high speed or do you slow down to ease them into and out.
  • It measures consistency, that is how smooth your ride is contrary to brutal accelerations and braking.

For a test drive the steps are simple :

1. Download the app



2. Use it for 2 or 3 weeks while driving, the time required for the AI to figure out your profile.

3. Receive a great quote for your yearly subscription.

Here's How You Do It:

Step 1: Click your age below to match additional discounts.

Step 2: Once you install the app we use your iPhone or Android phone to measure your driving which equals more savings, as it should be..

Get Your New Rate - FREE »